Insights & Thoughts

Straightforward thoughts on web design, performance and building websites that actually work.

Web Design • 5 min read

Why most small business websites don’t work

A look at where most websites go wrong and how to fix the fundamentals.

Performance • 4 min read

Speed matters more than design

Why fast websites win and how performance impacts real users.

SEO • 3 min read

SEO without the jargon

No nonsense SEO explained in plain English for small business owners.